77ab Privacy Policy

1. Introduction

This Privacy Policy ("Policy") is issued by 77ab ("we", "us", "our", "the Platform") and applies to all users ("you", "Player", "User") who access or use the 77ab website at https://77ab.ws and any associated services, features, or applications provided by the platform.

77ab is committed to handling your personal data with transparency, care, and in accordance with recognised data protection principles. This Policy describes in full what information we collect, the purposes for which it is processed, how long we retain it, and the rights you hold in relation to your data. By registering a 77ab account or using our services, you acknowledge that you have read and understood this Policy.

This Policy should be read alongside the 77ab Terms & Conditions, which together form the full agreement governing your relationship with the platform.

2. Data We Collect

77ab collects personal data from you through a number of channels and at various stages of your interaction with the platform. The categories of data we may collect include:

2.1 Registration Data

When you create a 77ab account, we collect the following information: your full legal name, date of birth, residential address, email address, mobile phone number, and a username of your choosing. This information is required to establish your account identity, verify your eligibility (including the mandatory 21+ age requirement), and communicate with you about your account.

2.2 Identity Verification (KYC) Data

As part of our Know Your Customer (KYC) process, we may collect copies of government-issued identification documents (such as your National Identity Card), proof of address (such as a utility bill or bank statement), and proof of payment method ownership. These documents are collected and stored securely for the purpose of fraud prevention, anti-money-laundering compliance, and age verification.

2.3 Financial Data

When you make deposits or request withdrawals, we collect transaction details including the payment method used (bKash, Nagad, Rocket, Upay, or bank transfer), the transaction reference number, and the amounts transacted in Bangladeshi Taka (৳). We do not store full payment account credentials; transaction processing is handled through secure third-party payment gateways.

2.4 Usage and Behavioural Data

We automatically collect data about how you interact with the 77ab platform. This includes pages visited, games played, bet amounts and outcomes, session duration, login timestamps, device type, browser type and version, operating system, IP address, and approximate geographic location derived from your IP address. This data is used to improve platform performance, detect suspicious activity, and personalise your experience.

2.5 Communications Data

If you contact our support team by email or live chat, we retain records of those communications, including the content of your messages and any attachments you send. This data is used to resolve your query and to maintain a history of your support interactions for quality assurance purposes.

2.6 Responsible Gaming Data

Where you make use of our responsible gaming tools — including deposit limits, session time limits, cooling-off periods, or self-exclusion requests — we record your preferences and the dates on which they were applied. This data is retained to ensure your gaming controls are respected and enforced consistently across your account.

Data Category	Examples	Primary Purpose
Registration Data	Name, email, phone, date of birth	Account creation and identity verification
KYC Documents	NID card, proof of address	Age verification, fraud and AML compliance
Financial Data	Transaction amounts, payment method type	Processing deposits and withdrawals
Usage Data	Games played, session logs, IP address	Platform improvement and security monitoring
Communications Data	Support emails, chat transcripts	Customer service and quality assurance
Responsible Gaming Data	Deposit limits, self-exclusion records	Enforcing player protection preferences

3. How We Use Your Data

77ab uses the personal data we collect for clearly defined purposes. We do not use your data in ways that are incompatible with the reason it was originally collected. The specific purposes for which we process your data include:

• Account management: Creating, maintaining, and securing your 77ab account, including processing login activity, password changes, and account settings updates.
• Identity and age verification: Confirming that you meet the minimum age requirement of 21 years and that your identity matches the details provided during registration.
• Payment processing: Facilitating bKash, Nagad, Rocket, Upay, and bank transfer transactions in Bangladeshi Taka, and verifying that transactions originate from payment accounts held in your name.
• Customer support: Responding to your enquiries, resolving disputes, and maintaining records of our interactions with you.
• Fraud prevention and security: Detecting and investigating suspicious activity, preventing unauthorised access, and protecting the integrity of the platform.
• Anti-money-laundering (AML) compliance: Monitoring transaction patterns for indicators of financial crime in accordance with our AML obligations.
• Responsible gaming: Monitoring gameplay patterns to identify potentially problematic behaviour and enforcing any voluntary gaming limits or exclusions you have set.
• Platform improvement: Analysing aggregated usage data to improve the performance, usability, and game offering of the 77ab platform.
• Marketing communications: Sending you promotional offers, bonus notifications, and news about new games or features — but only where you have given your consent to receive such communications. You may opt out at any time by contacting our support team.
• Legal compliance: Fulfilling our obligations under applicable law, responding to lawful requests from regulatory authorities, and enforcing our Terms & Conditions.

4. Legal Basis for Processing

77ab processes your personal data on the following legal grounds, depending on the nature of the processing activity:

• Contractual necessity: Processing that is required to deliver the services you have registered for, including account management, payment processing, and game access.
• Legal obligation: Processing required to comply with applicable legal requirements, including KYC verification, AML monitoring, and age verification.
• Legitimate interests: Processing carried out for the purpose of fraud prevention, platform security, and improving our services, where such interests are not overridden by your rights.
• Consent: Processing activities, such as sending marketing communications, where we rely on your freely given, specific, and informed consent. You may withdraw consent at any time.

5. Data Sharing and Disclosure

77ab does not sell your personal data to third parties. We may share your data with carefully selected third parties only where necessary and in accordance with this Policy:

5.1 Payment Service Providers

To process your deposits and withdrawals, we share the minimum necessary transaction data with our payment partners including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, and Sonali Bank. Each of these providers operates under their own privacy and data security standards, which we have assessed as appropriate before engaging their services.

5.2 Identity Verification Partners

We may engage third-party KYC and identity verification service providers to assist with document validation and fraud screening. These providers access only the data required to perform their specific verification function and are contractually prohibited from using your data for any other purpose.

5.3 Technology and Infrastructure Providers

Our platform relies on third-party technology partners for hosting, security monitoring, and analytics. These providers process data strictly on our behalf and under our instruction, and are bound by appropriate data processing agreements.

5.4 Game Content Providers

Game studios and content providers — including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi — may receive certain aggregated or anonymised gameplay data for the purpose of game performance monitoring and fairness auditing. These providers do not receive your personally identifiable information unless strictly required for the delivery of a specific game feature.

5.5 Legal and Regulatory Disclosure

We may disclose your personal data to law enforcement agencies, regulatory authorities, or other government bodies where we are legally required to do so, or where we believe in good faith that disclosure is necessary to protect the rights, property, or safety of 77ab, our players, or the public.

6. Payment Data Security

All financial transactions on the 77ab platform are processed through encrypted payment channels. We apply 256-bit SSL (Secure Sockets Layer) encryption to all data transmitted between your device and our servers. We do not store full mobile banking PINs, bank account passwords, or card security codes. Payment method details are tokenised by our payment processing partners so that sensitive financial credentials never pass through or reside on 77ab's own servers.

In the event that you believe an unauthorised transaction has been processed on your 77ab account, you must notify our support team immediately at [email protected]. We will investigate all such reports promptly and take appropriate remedial action.

7. Cookies and Tracking Technologies

The 77ab platform uses cookies and similar tracking technologies to deliver a functional and personalised experience. The types of cookies we use include:

• Essential cookies: Required for the platform to operate correctly, including maintaining your logged-in session, storing your language preferences, and enabling secure access to your account. These cookies cannot be disabled without impairing core platform functionality.
• Analytics cookies: Used to collect aggregated, anonymised data about how users navigate the platform, which pages are most visited, and where users encounter difficulties. This data helps us improve the 77ab experience over time.
• Functional cookies: Used to remember your preferences and settings across sessions, such as your preferred game categories or display options.
• Security cookies: Used to detect and prevent fraud, identify suspicious login behaviour, and protect account integrity.

You may manage your cookie preferences through your browser settings. Note that disabling essential cookies may prevent certain parts of the 77ab platform from functioning correctly.

8. Data Retention

77ab retains your personal data for as long as your account remains active and for a defined period thereafter, in accordance with our legal and operational obligations. The following general retention principles apply:

• Active account data: Retained for the full duration of your account's active status.
• KYC and identity documents: Retained for a minimum of five years following account closure, in accordance with anti-money-laundering record-keeping standards.
• Transaction records: Retained for a minimum of five years to support financial audit trails and legal compliance.
• Support communications: Retained for up to three years following the resolution of the relevant query.
• Responsible gaming records: Retained for the lifetime of the account and for five years following closure, to prevent circumvention of self-exclusion arrangements.

Once the applicable retention period has expired and there is no ongoing legal basis for continued storage, your personal data will be securely deleted or irreversibly anonymised.

9. Data Security Measures

77ab implements a layered approach to data security, combining technical and organisational measures to protect your personal information against unauthorised access, loss, alteration, or disclosure. Our security measures include:

• 256-bit SSL/TLS encryption for all data in transit between your device and our servers.
• Encryption of sensitive data fields at rest within our database infrastructure.
• Role-based access controls ensuring that only authorised personnel can access personal data, and only to the extent necessary for their function.
• Regular security assessments and penetration testing of platform infrastructure.
• Real-time monitoring and alerting systems to detect and respond to anomalous activity.
• Mandatory data security training for all staff who handle personal data.

While we take all reasonable precautions to protect your data, no online platform can guarantee absolute security. You play an important role in your own data security: use a strong, unique password for your 77ab account, do not share your login credentials with anyone, and contact us immediately if you suspect your account has been compromised.

10. Your Rights Over Your Data

As a user of the 77ab platform, you hold a number of rights in relation to the personal data we hold about you. You may exercise these rights at any time by contacting our support team at [email protected]:

• Right of access: You may request a copy of the personal data we hold about you, along with information about how it is being used.
• Right to rectification: If any of the personal data we hold about you is inaccurate or incomplete, you may request that it be corrected. For certain data fields, you can update your information directly through your account settings.
• Right to erasure: In certain circumstances, you may request that we delete your personal data. Note that we may be unable to fulfil erasure requests where we are required to retain data by law (for example, KYC and transaction records subject to AML retention requirements).
• Right to restrict processing: You may request that we limit the way in which we process your data in certain circumstances, for example where you contest the accuracy of data we hold.
• Right to data portability: You may request a copy of certain personal data you have provided to us in a structured, commonly used, machine-readable format.
• Right to withdraw consent: Where we process your data on the basis of your consent (for example, for marketing communications), you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
• Right to object: You may object to the processing of your personal data for direct marketing purposes at any time, and we will act on that objection promptly.

We will respond to all verified data rights requests within a reasonable timeframe. In complex cases, we may require up to 30 days. We will always acknowledge receipt of your request promptly.

11. Children's Privacy

The 77ab platform is strictly for adults aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. If we become aware that a user under the minimum age has successfully registered an account, we will immediately suspend the account, void any associated transactions, and delete the personal data collected, subject to any legal retention obligations.

If you are a parent or guardian and believe that a minor has registered on the 77ab platform, please contact us immediately at [email protected] so that we can investigate and take appropriate action without delay.

12. Third-Party Links and Services

The 77ab platform may from time to time contain references to third-party services, game providers, or payment partners. This Privacy Policy applies solely to data collected and processed by 77ab. We are not responsible for the privacy practices of third-party providers, and we encourage you to review the relevant privacy policies of any third-party service you interact with in connection with your use of 77ab.

13. Updates to This Policy

77ab may revise this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or platform functionality. When material changes are made, we will update the "Last Updated" date at the top of this page and, where appropriate, notify registered users by email. We encourage you to review this Policy periodically to stay informed about how we protect your personal data. Your continued use of the 77ab platform following notification of updates constitutes your acceptance of the revised Policy.

14. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the way in which 77ab handles your personal data, please contact our support team. We operate 24 hours a day, seven days a week, on Bangladesh Standard Time (BST, UTC+6).

Support email: [email protected] (plain text only — please copy this address manually into your email client; it is not a clickable link)

Your privacy matters. 77ab is committed to being transparent about how your data is used. If anything in this Policy is unclear, please reach out before you begin using the platform and we will be happy to assist.